Site: lexicon-branding.com (Lexicon Branding - Brand Name Development & Strategy | Product & Company Naming | Linguistic Evaluations)

Lexicon Branding is a brand strategy and naming company. The company offers product positioning, brand architecture, consumer research and global linguistic connotation checks. Lexicon helped to position and name the following products, companies and services: Swiffer, BlackBerry,... more

Outback, PowerBook, Zima, Febreze, OnStar, Pentium, Scion, Zune and Azure.

Hosting company: Affinity Internet

Tags: Brand, Brand strategy, Development strategy, Consumer research

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