MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 27 years, MTV has evolved, challenged the norm, and detonated boundaries—giving each new generation a creative outlet and voice that entertains, informs and unites on every...
moreplatform and screen. On-air, MTV is the number one rated full-day ad-supported cable network for P12-24. Online, MTV.com averaged 21.7 million monthly unique visitors during the first quarter of 2009—up +7% from the 4Q/2008. Total video streams for the first quarter of 2009 increased by 13% from 4Q/2008 and by 21% over the same time period last year. And MTV’s successful sibling networks MTV2, mtvU and MTV Tr3s each deliver unprecedented customized content, super-serving music fans, college students and young American Latinos like no one else. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world’s leading creators of programming and content across all media platforms.
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Tags: Press_Releases, Press_Release, Real World, New Generation, College Students, Music Awards, Unique Visitors, Video Music, Movie Awards, Total Video, Ad Supported, Media Platforms, Youth Culture, Mtv Tr3S
